Small Business Saturday is November 24th

Between Black Friday and Cyber Monday is another day, one dedicated to the businesses that boost the economy and invigorate neighborhoods across the country. It is Small Business Saturday, and this year, it is happening on November 24th.

Small Business Saturday is an American shopping holiday created by American Express, held on the Saturday after Thanksgiving during one of the busiest shopping periods of the year. First celebrated on November 27, 2010, it is a counterpart to Black Friday and Cyber Monday, which feature big box retail and e-commerce stores respectively. By contrast, Small Business Saturday encourages holiday shoppers to patronize brick and mortar businesses that are small and local.

Shop Small this November 24th, and let’s make this the biggest day of the year for small business. To learn more, visit ShopSmall.com.

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